Marketing Business Partner

• Take charge of comprehensive demand generation and brand enhancement efforts
• Foster revenue growth through targeted B2B marketing strategies

About Our Client

Our client is a globally esteemed organization focusing on workplace culture, employee experience, and organizational performance solutions. With operations spanning numerous international markets, this business collaborates with top employers to cultivate high-performing workplace cultures and enhance employer brands. Renowned for its solid market reputation, proprietary research, and thought leadership, the organization partners with thousands of companies globally and continues to amplify its impact through industry insights, events, certification programs, and data-centric advisory services.

Job Description

• Design and implement integrated marketing strategies that align with commercial goals
• Develop and refine demand generation initiatives aimed at driving qualified lead acquisition
• Oversee multi-channel campaigns utilizing digital platforms, content marketing, events, Public Relations, and marketing automation
• Work in close collaboration with sales and customer success teams to improve client engagement and retention
• Leverage customer insights, market intelligence, and campaign analytics to enhance performance and return on investment
• Engage with regional stakeholders to tailor content, events, and brand initiatives specifically for the Singapore market
• Monitor, analyze, and report on marketing effectiveness, offering recommendations for ongoing improvements

The Successful Applicant

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 6+ years of experience in B2B marketing, growth marketing, demand generation, or digital marketing
• Proven track record of developing marketing programs that yield measurable commercial results
• Strong knowledge of digital channels including paid media, SEO, email marketing, content marketing, and social media
• Experience with CRM, marketing automation, and analytics platforms to enhance performance
• Demonstrated ability to influence stakeholders in sales, customer success, and cross-functional teams
• Analytical mindset capable of converting data into practical business insights
• Adept at thriving in a fast-paced, dynamic environment with competing priorities

What's on Offer

This role presents an opportunity to join a highly respected international organization characterized by a strong purpose-driven culture and a well-recognized industry brand. Employees enjoy engagement with regional stakeholders, continuous professional development, flexible hybrid work arrangements, cross-functional collaboration, and the chance to have a direct impact on business growth and market strategy.

Contact

Kanika Sagar (Lic No: R22104649 / EA no: 18S9099)

Quote job ref

JN-092026-7105748

Phone number

+65 6416 9858

Michael Page International Pte Ltd | Registration No. 199804751N