PE

B2B Business Development Executive / Senior Executive

PERSOL Singapore Pte Ltd
Singapore Posted 21 Sept 2026
FULL TIME
Product Development
Negotiation
B2b Sales

Job Description

Overview

Become a part of a vibrant team dedicated to expanding B2B operations throughout Singapore. This position presents an exceptional chance to interact with major accounts and spearhead business development efforts.

Key Responsibilities

  • Discover and foster new B2B opportunities in Singapore, focusing on sectors such as QSR, foodservice, central kitchens, caterers, hotels, cafes, restaurants, airlines, and institutional clients. Develop and sustain a strong pipeline, monitoring opportunity value, timelines, and conversion progress. Organize customer samples, product trials, quotations, and business proposals while ensuring prompt follow-ups. Collaborate with various departments, including R&D, supply chain management, and marketing, to evaluate product viability and commercialization timelines. Assist in tailored product development and OEM opportunities as needed. Oversee both new and existing B2B accounts to boost sales and enhance customer engagement. Create detailed business case proposals that cover pricing, volume, margin, operational requirements, and launch timelines. Offer insights into customer needs and product opportunities related to portfolio expansion.

Qualifications

  • A minimum of 2 years of experience in B2B sales, preferably in the foodservice, FMCG, or frozen/chilled food industries. Demonstrated success in lead generation and opportunity conversion, showcasing a strong proactive approach. Previous experience with QSR, foodservice, or distribution channels is advantageous. Strong business acumen coupled with outstanding negotiation capabilities. Proficient in coordinating effectively with cross-functional teams, including Sales, Supply Chain Management, Finance, and R&D.
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