Assistant Director of Sales

Position Summary:

We are in search of a dynamic and results-driven Assistant Director of Sales – Corporate to spearhead the hotel’s room sales strategy and enhance revenue growth. This key leadership position is essential for cultivating robust client relationships, broadening corporate and group business opportunities, and establishing the property as a preferred lodging choice in the competitive landscape of hospitality.

Primary Duties:

In the capacity of Assistant Director of Sales, your responsibilities will include:

• Leading the room sales team to meet and exceed revenue and market share objectives across the corporate, group, and wholesale segments.
• Creating and implementing strategic sales plans to penetrate significant markets and capture new business prospects.
• Managing and enhancing a portfolio of high-value corporate and travel trade accounts to ensure consistent repeat business and account loyalty.
• Conducting regular sales calls, site tours, and client engagement initiatives to fortify relationships and increase bookings.
• Working in close collaboration with the Revenue, Marketing, and Operations teams to synchronize rate strategies, promotional efforts, and guest experience programs.
• Keeping abreast of market trends, competitor dynamics, and customer insights to guide strategic planning.
• Preparing and evaluating sales reports, forecasts, and performance indicators, utilizing data-driven insights to enhance outcomes.
• Guiding, mentoring, and inspiring the sales team to achieve both individual and collective objectives.
• Representing the hotel at trade shows, industry gatherings, and client events as necessary.

Qualifications:

• At least 5–8 years of sales experience in the hospitality sector, with a minimum of 2–3 years in a senior room sales or leadership capacity.
• Demonstrated success in boosting room revenue and managing prestigious corporate or group accounts.
• Exceptional leadership, negotiation, and interpersonal abilities.
• Thorough knowledge of hotel sales systems (such as Opera, Delphi/FDC, Salesforce) and CRM platforms.
• Capability to think strategically and execute impactful sales strategies.
• Excellent communication skills coupled with a client-centric approach.
• A strong network within the corporate and travel trade sectors is a significant advantage.