HR

Marketing Manager - Pharma - OTC / Nutritional Product

Hrd House
Mumbai ₹4-8 LPA Posted 26 Dec 2025
FULL TIME
Market Research
Digital Marketing
Regulatory Compliance
Product Launch
Sales Forecasting
+1 more

Job Description

Key Responsibilities

  • Handle the marketing and PMT function for Pharma OTC, Nutritional, and Wellness product portfolios
  • Plan and execute new product launches and drive lifecycle management of existing brands
  • Develop and implement innovative and creative promotional strategies
  • Design effective brand communication and promotional themes across multiple brands
  • Plan and execute customer-oriented campaigns and special activities for priority products
  • Design and manage campaign planning and special initiatives for Key Opinion Leaders
  • Conduct monthly and quarterly brand reviews and monitor brand performance metrics
  • Track campaign effectiveness and recommend corrective actions for brand growth
  • Coordinate with sales, supply chain, regulatory, and other support functions for seamless execution of marketing strategies

Desired Candidate Profile

  • Graduate in Pharmacy or Science with an MBA in Marketing
  • 10 to 12 years of experience in Pharma Sales and Marketing, with 3 to 4 years as Group Product Manager or Marketing Manager
  • Hands-on experience in handling Pharma OTC, Nutritional, and Wellness brands
  • Proven capability in launching new products and strengthening established brands
  • Highly organized, self-motivated, and creative with strong initiative-taking ability
  • Excellent verbal and written communication skills
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