AP

Digital Marketing Manager

Apeejay Stya Group
Noida ₹5-10 LPA Posted 6 May 2025
FULL TIME
Digital Marketing
Advertising
Google Ads
Social Media Marketing

Job Description

Key Responsibilities:

  • Plan and execute digital campaigns across Google Ads, Facebook, Instagram, and other channels.
  • Implement SEO strategies to improve website rankings and drive organic traffic.
  • Analyze campaign performance and optimize for lead generation and conversions.
  • Manage content calendars and coordinate with the design team for creatives.
  • Support marketing automation and email campaigns.
  • Track KPIs, prepare performance reports, and suggest improvements.

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field.
  • 5 years of hands-on experience in digital marketing.
  • Strong knowledge of Google Ads, Meta Ads Manager, SEO tools (e.g., SEMrush, Ahrefs), and Google Analytics.
  • Excellent communication and analytical skills.
  • Prior experience in education/edtech is a plus.

What We Offer:

  • A chance to be part of a reputed and visionary educational group.
  • Growth-oriented work environment with exposure to multi-brand digital strategy.
  • Opportunities for upskilling and certification support.
  • Competitive compensation and benefits.
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