Business Development ( Construction Materials )

Primary Duties

• Promote the Company's products to architects, consultants, builders, and construction firms.
• Assess and track the effectiveness of marketing initiatives through metrics such as ROI and customer engagement.
• Collaborate with sales teams to ensure that marketing strategies align with sales objectives.
• Ensure brand consistency across all marketing platforms and collateral.
• Establish and nurture relationships with media outlets and negotiate contracts with external partners as necessary.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related discipline.
• Demonstrable experience in a marketing capacity, ideally within the construction or industrial sectors.
• Strong knowledge of market research methodologies and data analysis tools.
• Expertise in digital marketing tools (such as Google Analytics), CRM systems, and social media management applications.
• Outstanding written and verbal communication skills.
• Innovative thinker with exceptional organizational and time-management skills.
• Understanding of current trends in Singapore's construction industry is an advantage.