Social media executive

Key Responsibilities:

• Support monthly content planning aligned with marketing and product goals.
• Craft engaging posts (text, visuals, videos) tailored to LinkedIn, Twitter, YouTube, and other platforms.
• Ensure timely publishing and monitor performance to optimise reach and engagement.
• Respond to comments and DMs, manage mentions, and build a loyal community.
• Stay updated on industry and platform trends to keep content relevant.
• Collaborate with design and marketing teams to ensure cohesive, visually appealing campaigns.
• Track key metrics (engagement, reach, traffic, conversions) and provide actionable insights.
• Maintain a consistent brand tone, style, and visual identity across all content.
• Assist in executing brand/influencer partnerships and social-led campaigns.