YE

Product Sales Manager - RTFSM

Yes Bank Limited
Ahmedabad10-15 LPA Posted 3 Mar 2025
FULL TIME
Trade Finance
Sme
Acquisition
Forex
Relationship Management

Job Description

Job Title

Product Sales Manager - RTFSM (Retail Trade and Fx Sales Management)

Functional Title: SM / AVP

Strategic/ Managerial Responsibilities

· Driving initiatives for Retail Trade / Forex business in the assigned geography / assigned branches.

· Maximize revenues and customer base from focus segments such as EXIM, Travel and Tourism etc.

· Product/process initiatives in the region to increase customer acquisition / enhancement/increment in wallet share.

· Joint scoping with branches for mapping opportunity in focus and opportunity segments. Structuring product/pricing requirements for specific catchments / customer groups basis identified opportunity.

· Joint visits to customers with branch RMs for product structuring / relationship deepening.

· Drive B-B-C opportunities with the help of local leadership.

Core Responsibilities

· Earmarking key focus branches within the geography in terms of current account & trade forex business, under consultation with regional leadership. Continuous interaction with branches / leadership to ensure that business focus is maintained, and key identified branches are visited at regular intervals

· Audit efficiency of working model / sales process in key branches and highlight gaps to management for corrective action.

· Monitoring key accounts in the region for revenues & value growth and cross sell opportunities.

· Handholding newly joined resources in CA model branches with relevant information in terms of product features & service capability.

Minimum Qualifications:

• Graduate / Postgraduate – Full Time

• Marketing / Banking Specialization Preferred

Professional Certifications:

• Knowledge of Trade Finance / Retail Forex products and processes

Years of Experience

7-10 years of work experience in banking industry with SME business segment (sales / relationship management)

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