Pre Sales / Business development

Job description

Overview of the role

• The candidate is expected to drive Business Development / Pre-Sales activities.
• This is a strategic role, and the candidate is expected to be the anchor for driving Business Development opportunities and Pre-sales activities, working closely with Geo-specific Sales Managers, Account Managers, Practice Leads and Leadership stakeholders regularly.

Mandatory Industry knowledge:

• Industry: Good understanding of the ER&D Industry, Medical Devices Industry, Healthcare Software Technology industry, Pharma & Lifesciences Industry.

Technology: Good understanding of

• Regulatory standards,
• Trends across the industries mentioned above
• Digital Technology & Business use-cases

Domain: any one (or) two of the following:

• Product Design & Engineering lifecycle, Digital Engineering
• Software Application Development lifecycle,
• Drug discovery and Drug Development lifecycle and the associated processes
• Regulatory & Medical Scientific Affairs
• Mechanical & Industrial Design

Education & Qualifications:

• BE – Biomedical engineering, Medical Electronics, Electronics & Communication etc.,
• MBA – Tier 1 / Tier 2 college

Mandatory Industry knowledge:

• Good understanding of the ER&D Industry, Medical Devices Industry / Healthcare Software Technology industry/ Pharma & Lifesciences Industry.
• The candidate shall be responsible for:
• Identifying trends & growth areas and Conceptualizing & Driving Go-To-Market initiatives.
• Driving customer acquisition and new business opportunities independently (Prospecting, Hunting / Farming), with timely inputs & directions from concerned stakeholders, through emails, LinkedIn, Hub-Spot etc.
• Driving Demand Creation initiatives for multi-year large deals.
• Drive Demand Generation initiatives involving funnel development & progression.
• Presenting and articulating Business Propositions to CXOs.
• Creating compelling business presentations, pitches, sales collaterals, and elevator pitches.
• Managing a team of 3 to 5 members for pre-sales activities.
• Strategizing, crafting and anchoring end-to-end Business Proposals (.pptx, .docx) with inputs from other stakeholders.
• Driving RFI / RFP responses through defined Bid Management processes.
• Conducting Market Research, Account profiling, drawing actionable insights from Research reports.
• Creating Elevator Pitches and proactive Business propositions independently / in collaboration with concerned stakeholders.
• Maintain good working relationship with partners/executives.
• Independently driving sales opportunities to acquire, grow and retain customers and manage all internal and external stakeholders effectively.

Mandatory Skills:

• Well versed in Business Development activities – involving Prospecting, Hunting / Farming.
• Well versed with Marketing concepts, Branding and Customer engagement practices.
• Well versed in Business email writing and CXO correspondence with excellent written and verbal communication and presentation skills.
• Well versed in identifying competitive advantage & differentiation
• Well versed in articulating value propositions.
• Superlative English language skills (both verbal & written).
• Expertise in Microsoft Office products including Power point, Word and excel
• Business acumen - Financial report understanding, industry segments, growth potential.
• Good interpersonal skills and ability to work with Engineering team, stakeholders across geographies.
• Well versed in using Marketing Automation tools such as LinkedIn and HubSpot.
• Well versed in Preparing case studies, story-boarding, story-telling and blogging about Industry / Domain / Technology trends.
• Hands-on experience in working with Global Companies based in NA, EU, Japan and APAC.
• Well-versed in organizing and driving Customer visits to Tata Elxsi campuses for business discussions.
• Well-versed in planning, organizing and participating at Industry events.
• Well-versed in Design Thinking, AI-ML, Cloud-Computing, Internet of Medical Things, Industry4.0, Metaverse, Connected Ecosystems, Regulatory Standards (Medical & Pharma), Robotics and Automation, Independent Verification & Validation, Drug-Discovery and Drug development lifecycles and technology interplay in these areas.