Paytm Ads ops (Monetization)
Job Description
Campaign Setup & Management: Oversee the setup, implementation, and management of digital ad campaigns.
Campaign Monitoring & Analysis: Monitor and analyze campaign performance to ensure KPIs are met.
Optimization Strategies: Conduct A/B testing and implement strategies to improve campaign performance and ROI.
Data Analysis: Utilize data analysis tools to identify trends and insights to drive campaign optimization.
Reporting & Insights: Generate and present detailed reports on campaign performance, offering actionable insights and recommendations.
Post-Campaign Analysis: Conduct post-campaign analysis to assess effectiveness and provide insights for future strategies.
Cross-Functional Collaboration: Work closely with sales, client, and product teams to align advertising strategies with business goals.
Strategy Participation: Participate in strategy sessions and provide insights based on campaign performance data.
