PA

Messaging Solution - AGM/DGM - Payments (MMA)

Paytm
Noida9-16 LPA Posted 28 Apr 2025
FULL TIME
Bulk messaging campaign management
CPaaS solutions
Data privacy compliance
Marketing automation tools
WhatsApp Business platform

Job Description

Role Responsibilities:

  • Develop and implement WhatsApp-based bulk messaging strategies aligned with business goals.
  • Ensure strict compliance with WhatsApp policies and data privacy regulations in all campaigns.
  • Manage end-to-end bulk messaging campaigns and optimize performance through data-driven insights.
  • Collaborate with internal teams and clients to tailor messaging for different segments and campaigns.

Job Requirements:

  • Graduate degree required, Postgraduate preferred in Marketing or related fields.
  • Strong expertise in WhatsApp Business platform, automation tools, and bulk messaging platforms.
  • Excellent communication skills with the ability to create customer-focused messaging strategies.
  • Solid understanding of data privacy regulations and experience ensuring compliance in campaigns.

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