PI

Marketing Automation Specialist

Pitney Bowes (PBI)
Pune ₹2-4 LPA Posted 13 May 2025
FULL TIME
Marketing Automation
Digital Marketing
Illustrator
Continuous Improvement
Adobe
+4 more

Job Description

We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: Client. Team. Win. Innovate.

We actively look for prospects who:

Are passionate about client success.

Enjoy collaborating with others.

Strive to exceed expectations.

Move boldly in the quest for superior and best in market solutions.

Job Description:

Job Responsibilities:

  • Implement and manage marketing automation initiatives using our instance of Salesforce Marketing Cloud, ensuring seamless execution of emails, forms, journeys, automations, and Cloud Page landing pages.
  • Utilize basic creative services skills, including Photoshop and Illustrator, for image resizing and minor edits, in addition to leveraging Canva.com or Adobe Express for straightforward creative tasks.
  • Ensure marketing campaigns are executed with minimal layers, promoting efficiency and agility in campaign deployment.
  • Report directly to the Omnichannel Leader/Manager of Channel Activation, contributing to the overall success of our digital marketing efforts.
  • Participate in the continuous improvement of our marketing automation processes, adopting innovative solutions and practices to enhance campaign effectiveness.
  • Support the team in achieving client success, working collaboratively to exceed expectations and deliver superior solutions.

Key Competencies Qualifications:

  • Education: Bachelor s degree in business, marketing, or a similar discipline.
  • Experience: 2-4 years in marketing automation or related fields, with a preference for candidates familiar Salesforce Marketing Cloud.
  • Strong communication skills, with the ability to interact directly and effectively with stakeholders.
  • Resourceful, critical thinker with a proactive approach to problem-solving.
  • Basic knowledge of creative services, including Photoshop, Illustrator, Canva.com, or Adobe Express.

We will:

Provide the will: opportunity to grow and develop your career

Offer an inclusive environment that encourages diverse perspectives and ideas

Deliver challenging and unique opportunities to contribute to the success of a transforming organization

Offer comprehensive benefits globally ( P B Live Well )

Pitney Bowes is an equal opportunity employer that values diversity and inclusiveness in the workplace.

All interested individuals must apply online.

Role: Marketing Automation Specialist

Industry Type: IT Services & Consulting

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education

UG: Any Graduate

PG: Any Postgraduate

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