Market Research Team Lead

Responsibilities

• Lead and mentor the market research team to achieve departmental goals.
• Design and implement comprehensive market research strategies.
• Analyze market trends and consumer behavior to identify opportunities and threats.
• Collaborate with product development and marketing teams to provide data-driven insights.
• Develop and present detailed reports and actionable recommendations to senior management.
• Manage relationships with external research vendors and agencies.
• Stay updated on industry trends and advancements in market research methodologies.

Qualifications

• Bachelor's degree in Marketing, Business, Economics, or a related field; Master's degree preferred.
• Proven track record of designing and implementing successful market research strategies.
• Strong analytical skills with the ability to interpret complex data.
• Excellent communication and presentation skills.
• Demonstrated ability to lead and develop a team.