IN

Hiring For Data Scientist

Infogain Pte Ltd
Gurgaon3-6 LPA Posted 24 Feb 2025
FULL TIME
Machine Learning
Etl
Data Visualization
Predictive Modeling
Tensorflow
+5 more

Job Description

Job Description:

  • Design and build robust Marketing Mix Models using advanced statistical and machine learning techniques to measure the impact of marketing efforts on sales and other key performance indicators.
  • Analyze large, complex datasets from various sources (e.g., sales, media spend, promotional activities) to identify trends, correlations, and key drivers of business performance.
  • Use statistical methods and machine learning algorithms to uncover insights and patterns within the data.
  • Gather, clean, and preprocess data to ensure it is suitable for modeling.
  • Develop and maintain data pipelines, ensuring data integrity and accuracy throughout the project lifecycle.
  • Utilize tools such as Python, R, SQL, and other relevant software for statistical analysis and modeling.
  • Leverage data visualization tools (e.g., Tableau, Power BI) to create dashboards and reports that communicate insights effectively.
  • Document modeling processes, assumptions, and methodologies to ensure transparency and reproducibility.
  • Generate regular reports and presentations that provide actionable insights and support strategic decision-making.

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