ICICA Edu Skills
Head Digital Marketing
Kolkata ₹8-13 LPA Posted 20 May 2025
FULL TIME
Iso 27001
Incident Response
Cctv
Leadership
Access Control
+1 more
Job Description
- Develop & Execute Strategies: Create and manage integrated digital marketing campaigns across SEO, PPC, social media, email, and content marketing to drive growth.
- Content Marketing: Produce and optimize engaging content for websites, blogs, social media, and email to enhance visibility and audience engagement.
- Social Media Management: Oversee social media accounts, implement organic and paid strategies, and monitor trends to maximize reach and engagement.
- SEO & Website Optimization: Conduct keyword research, optimize website content, and implement SEO best practices to improve search rankings and traffic.
- Paid Advertising: Set up, manage, and optimize campaigns on Google Ads, Facebook Ads, and other digital platforms to maximize ROI.
- Performance Analysis: Use analytics tools to track campaign effectiveness, generate insights, and refine strategies for better results.