ZI

Digital Marketing Specialist

Zivanta Analytics
Kolkata ₹3-15 LPA Posted 30 May 2025
FULL TIME
Content Marketing
CRM Tools
Email Marketing
Analytics
Seo
+1 more

Job Description

Digital Marketing Specialist Skills Needed:

  • Proven experience as a Digital Marketing Executive or similar role
  • Good knowledge of all different digital marketing channels
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2B social media, Google Adwords, email campaigns and SEO/SEM
  • Perfect knowledge of web analytics tools (e.g. Google Analytics)
  • Oversee a social media strategy and Build a lead nurturing program.
  • Excellent communication and interpersonal skills

Key Role & Responsibilities:

  • Planning, executing & managing Pay per click (PPC) campaigns on Google Adwords, Facebook Ads & Bing/Yahoo/MSN ad-center
  • Develop and manage SEO and digital marketing campaigns.
  • Develop And Monitor Campaign budgets.
  • Prepare accurate reports on our marketing campaigns overall performances
  • Plan and manage social media platforms.
  • Create, develop and execute inbound marketing campaigns using compelling content.
  • Promote the products and services on various digital media channels.
  • Provide input to create designs based on best practices and insights gathered from analytics.

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