Digital Marketing Executive

• Execute, Plan and optimize campaigns across various paid media channels.
• Effectively execute acquisition and re-marketing campaigns.
• Tracking, analysis, and subsequent optimization of acquisition re-marketing campaigns/initiatives on a daily basis.
• Generate weekly and monthly reporting for all major metrics, goals tracking, lead tracking and other initiatives.
• Perform competitive analysis of other companies within the industry and draw and implement infe rences from the data.
• Manage marketing mix towards user conversion and revenue generation.
• Manage reports within the expected turnaround times set by the channel managers
• Keep a close tab on campaign performance
• Daily visibility into campaign performance across channels

The Right Candidate Key Competencies:

• Hands-on experience running paid campaigns across Meta, Google
• Analytical thinking and understanding ability is a must.
• A highly data-driven professional, with good knowledge of presentation and reporting. Excellent written and verbal communication skills.
• Someone who has the ability to translate data into actionable insights
• Execute and measure experiments and conversion tests
• At least 2 year of experience is preferred, althoug h thats not mandatory.