Content Strategist

Description

We are hiring a skilled Content Strategist to join our fast-paced team in Amritsar. The right candidate will develop and carry out content strategies designed to connect with our target audience and strengthen brand awareness. This position blends creativity, analytical thinking, and a genuine enthusiasm for storytelling.

Responsibilities

• Develop and execute a complete content strategy that supports business objectives.
• Perform in-depth research to identify target audience needs and monitor market trends.
• Build, maintain, and oversee a content calendar to support consistent and on-time publishing.
• Work closely with designers, writers, and other stakeholders to deliver high-quality content.
• Track and evaluate content performance metrics, then refine strategies to improve engagement and reach.
• Keep up with industry trends and content marketing best practices.

Skills and Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Strong knowledge of content marketing principles and SEO best practices.
• Experience working with content management systems (CMS) and social media platforms.
• Exceptional writing, editing, and proofreading abilities.
• Capability to evaluate data and generate insights to enhance content performance.
• Strong organizational skills and the ability to manage multiple projects at the same time.