VI

BU Marketing Manager

Virtusa
Hyderabad5-8 LPA Posted 24 Apr 2025
FULL TIME
client centered
Gtm
Communications Skills
Branding

Job Description

This role also involves:

Range of marketing activities, Meeting new people, and multi-tasking.

  • GTM executions: Develop, and drive prioritization of industry marketing and client campaigns.
  • ABM: Planning and execution
  • Lead generation: Design, plan and execute lead gen programmers.
  • Branding and positioning: Initiate innovative approaches to build client relationships.
  • Understand Segmentation and develop persona profiles for target clients.
  • Prepare SM plans and support creating content.
  • Regular connects with sales teams and arranging internal enablement sessions.
  • Assisting the marketing leader in writing reports and analyzing data
  • Drive online traffic with digital campaigns.
  • Vendor management
  • Develop, track and report key metrics and KPIs of marketing campaigns for success.
  • Collaborate across our internal and external ecosystem including with Alliance Partners

This is for someone who

  • Passionate about marketing
  • Energetic and self-motivated with new ideas
  • Creative with an eye for high quality and detail
  • Outspoken and yet adaptive
  • Highly ethical and self-driven
  • Strong demand generation skills and client-centric mentality
  • Strong communications skills and able to influence others.

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