AVP - Account Based Marketing

• Own Execute ABM Strategies: Run highly targeted, data-driven campaigns that engage Fortune 500 and high-value enterprise accounts.
• Leverage AI Intent Data : Work with cutting-edge tools like 6sense, Bombora, Demandbase to predict buying intent and personalize outreach.
• Cross-Functional Impact : Partner closely with Sales, SDRs, and Customer Success to align marketing with revenue goals.
• Work with Top ABM Tech : Hands-on experience with Marketo, Terminus, Drift, and CRM integrations to build a seamless marketing-to-sales pipeline.
• Multi-Channel Engagement : Run LinkedIn ads, executive roundtables, email sequences, direct mail, and programmatic campaigns all tailored for high-impact engagement.
• Data-Driven Decision Making : Track pipeline contribution, deal velocity, engagement rates, and optimize campaigns in real-time using Tableau, Power BI, or Excel.
• Career Growth Leadership : Shape the ABM playbook, expand successful strategies across geographies, and become a key driver of enterprise marketing success .

Who Are We Looking For

• 10+ years in ABM marketing, with at least 3-5 years in a leadership role
• Expertise in ABM, demand generation, and enterprise-level marketing
• Strong proficiency in CRM platforms (Microsoft Dynamics, HubSpot, etc.) and marketing automation tools
• Experience in data analytics reporting tools
• Exceptional collaboration, project management, and strategic execution skills

Role: Growth Marketing

Industry Type: IT Services & Consulting

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education

UG: Any Graduate

PG: Any Postgraduate