Associate - Demand Generation

• Identify and develop new opportunities within existing enterprise accounts, particularly across untapped departments or business units.
• Build and execute structured account mapping and expansion plans to increase penetration across strategic accounts.
• Conduct research to identify key decision-makers and stakeholders within assigned accounts.
• Engage with prospects via phone, email, LinkedIn, industry events, conferences and webinars to uncover pain points and propose relevant solutions.
• Develop a deep understanding of the customer s organization, strategic goals, and existing technology landscape.
• Collaborate closely with internal sales, marketing, and customer success teams to coordinate outreach and expansion efforts.
• Maintain and grow a healthy opportunity pipeline by nurturing existing relationships and identifying cross-sell/up-sell avenues.
• Provide insights and feedback to inform tailored messaging, product positioning, and campaign strategies for key accounts.
• Track, measure, and report on performance metrics including meetings booked, opportunity conversion, and pipeline growth.
• Stay informed on industry trends, competitive offerings, and changes within client organizations that could present new sales opportunities.

What You Need

• 2-4+ years of experience in account management, generating leads through cold calling, emailing, linkedin, conferences and ABM activities in the US market
• Strong communication and interpersonal skills
• Proven track record of meeting or exceeding sales targets
• Ability to work independently and as part of a team
• Proficiency in using CRM software and other sales tool
• Ability to build strong relationships with customers and internal stakeholders